Finally, a significant innovation in outdoor advertising that could also benefit local communities. Interactive e-billboards have been scattered around cities, allowing people to experience the rush of creating their own e-graffiti without the mess and destruction of the more ‘traditional’ forms of graffiti.

Interactive outdoor advertising in a bus shelter

Interactive outdoor advertising in a bus shelter

Across the world bus shelters and phone booths have been adorned with these e-graffiti billboards, however the manufacturer is still yet to be identified (it was rumoured that Sharpie – a reknowned manufacturer of Sharpie pens were behind this but this rumour has since been silenced by a Sharpie spokeperson). Nevertheless, if the image an e-graffiti billboard portrays aligns with your company’s branding or campaigns, I’m sure with a little research you will be able to source a manufacturer of this innovative outdoor marketing medium.

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