It only feels like yesterday when I first started seeing those strange “Digg this” icons at the bottom of a few ‘cutting edge’ blogs and news sites. To be honest, I first thought the word digg was a typo, until curiosity got the better of me and I clicked on one of the little suckers.
Digg.com has since become one of the net’s greatest success story, with some sickening amounts of traffic and revenue being generated from within the Digg community. For those of you who aren’t familiar with Digg, it’s essentially a real-time portal that lists the hottest topics on the internet at any given time. Digg users simply “digg” any URL that they think is digg-worthy, and the more diggs it receives, the more prominent it’s position on the Digg.com homepage will be. In addition, Digg allows people with niche interests to filter through the Digg results and find specific topics matching their interests.
Digg has just released this great video, which not only celebrates 5 years of Digg, but also sheds a bit more insight into the history of the company and the successes they have had to date. Well worth watching, I say!
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